Puma

60,000 sq.ft

2011

Boston, MA

This new space was designed as the headquarters

for the global marketing and footwear design group

for PUMA. The open space was organized around

a central gathering / collaborative space similar to

a campus quad where the different groups would

be encouraged to cross paths and collaborate. The

project goals included flexible pods of non traditional

workstation clusters organized around a variety of

huddle rooms, conference rooms, re configurable

meeting spaces, and product development rooms.

The traditional reception area was replaced by a

combination virtual retail space and social area, so

that visitors to the space enter into a lively space that

represents PUMA’s brand.